100+ is an isotonic drink. In case you don’t know what isotonic drinks are, they’re drinks that refresh you and rehydrate your body. Gives it that little energy after a tiring workout or sports session.
Obviously, like many other drinks…think 100+ is crap.

Thus my theory is drink orange or grape juice. Let’s see their contents. It contains, fiber, vitamins, phytonutrients and even minerals. Juice is good with protein because it spikes your insulin and helps recovery. So eat those carbs ladies. Don’t assume carbs are all bad! They’re not. MCD’s are bad! Awful.
Anyway enough bollocks, here’s why i think 100+ marketeers are morons. PLain MOROOOOOONSS!

See this bottle? IT has no label. We don’t know who marketed this bottle right? Now why’s that so?

Because the sor hai marketeers,designed the bottle this way. So you see, if we hold the top, the label slips RIGHT off. SLIP! No more free advertising for 100+
However, look at this bottle

La Boost. Wtf that means I don’t know. I don’t care either. Who advertises mineral water anyway?
But smart thing, they made the thing very easy to hold with those user friendly bumps all over. Thus this enables them to keep the label solidly on unless one plucks them off.

See? Circular design, no stupid cone shaped tapers that slide off.

Conclusion? Left bottle marketeer, traditional, smart.
Right side, unconventional, new, …..stupid.
It’s hella hard to hold the godamnned bottle!!! It keeps slipping. THus I removed the label and life has been less complicated.
Sorhai 100+. Now I don’t buy 100+ anymore. I either buy Ribena or orange juice, or I buy gatorade. Gatorade’s cool, cuz the name’s cooler and it’s worldwidely known.
A close friend of mine even added this : “must b some other company join them..then working undercover
to sabo 100+. everytime label come off….then no more advert d”
hey kirks,u starts with the marketing strategy izit….can’t get enuf with that marketing paper???
Comment by sherlin — May 30, 2007 @ 6:42 am
sux sux b00m
Comment by mypapit — May 30, 2007 @ 12:06 pm
Gatorade is GOOOOOOOD…. It’s not fizzy. Who’d want to be fizzily bloated after a hard day’s workout anyway?
Comment by sugarice22 — May 30, 2007 @ 1:04 pm